Wikipedia:  Sergio Pininfarina is a renowned automobile designer, like his father Battista Farina. After joining his father at Carrozzeria Pininfarina, he quickly became integral to the company, and during his career oversaw many of the designs for which the company is famous. In 1961 his family surname was changed from Farina to Pininfarina, to match that of the company, by decree of the Italian president....
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